• 30 октября, среда
  • Москва, Skolkovskoe shosse 45, campus NES, room 1.14

How to use behavioral economics to design better products | Dan Ariely

Регистрация на событие закрыта

Извините, регистрация закрыта. Возможно, на событие уже зарегистрировалось слишком много человек, либо истек срок регистрации. Подробности Вы можете узнать у организаторов события.

Другие события организатора

Российская экономическая школа (New Economic School)
16 дней назад
30 октября c 13:30 до 15:00
Москва
Skolkovskoe shosse 45, campus NES, room 1.14

Dan Ariely is the James B. Duke Professor of Psychology and Behavioral Economics at Duke University and a founding member of the Center for Advanced Hindsight. He does research in behavioral economics on the irrational ways people behave, described in plain language.

His immersive introduction to irrationality took place as he overcame injuries sustained in an explosion. During a range of treatments in the burn department he faced a variety of irrational behaviors that were immensely painful and persistent. He began researching ways to better deliver painful and unavoidable treatments to patients.

Ariely became engrossed with the idea that we repeatedly and predictably make the wrong decisions in many aspects of our lives and that research could help change some of these patterns.

After using his knowledge of decision-making and behavioral economics to convince his girlfriend to marry him, Ariely realized that understanding decision-making can help anyone in their daily life.

Irrationally YoursPredictably IrrationalThe Upside of IrrationalityThe (Honest) Truth About Dishonesty, the movie Dishonesty and the card game Irrational Game are his attempt to describe his research findings in non-academic terms, so that more people will discover the excitement of behavioral economics and use some of the insights to enrich their own lives.

Регистрация

Рекомендуемые события

Организуете события? Обратите внимание на TimePad!

Профессиональная билетная система, статистика продаж 24/7, выгрузка списков участников, встроенные инструменты продвижения, личный кабинет для самостоятельного управления и еще много чего интересного.

Узнать больше